When your brand is stuck in a troll on social media, your immediate response is to get ahead of it by changing the conversation entirely. With Lust Stories, Sacred Games and now Ghoul, Radhika Apte is all over Netflix. Her constant presence in shows bankrolled by the online streaming giant has inspired a series of priceless memes. Check them out:

Another One…

when Zomato tweeted this last night, Netflix found a great way to take the banter forward by finding ‘Radhika’ nested within the words of the various paneers

So when netizens begun tweeting about how everywhere you look on Netflix, there seems to be Radhika Apte in it, you’d think that Netflix too would want to change the conversation, maybe hire a few influencers to talk about the diverse set of movies and shows that they have. But surprisingly, Netflix India embraced it, and did one better themselves. Playing up their obsession with Radhika, Netflix released a two-minute spoof video featuring the actress and filmmaker Vikramaditya Motwane.

The clip is seemingly a behind-the-scenes video of an upcoming show titled Omnipresent, which will have Radhika playing every role. The video ends with Netflix rechristening itself ‘Radflix’.

Netflix shared the video on Twitter with the caption, “Whatever the role, Radhika apt hai.”

Zomato tweeted this last night, Netflix found a great way to take the banter forward by finding ‘Radhika’ nested within the words of the various paneers.

Even Ceat Tyres shows Omnipresent mahapurush

for which Netflix did amazing reply tagging Zomato.Netflix showed it was not done with its creativity and even managed to get back at Zomato’s meme with its own meme on Omnipresent. .


When Padman begun streaming on Netflix, instead of using the star power of Akshay Kumar to market it, Netflix used the social media power of Radhika Apte to promote it.


Netflix also changed its Instagram bio to “Just another @radhikaofficial fan account”.

and twitgens didnt stopped there. they trolled every one who is on their way..

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